THE SLAP Is A New Social Experiment Where 40 Random People Hit Each Other In The Face

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The Slap, a totally fresh video by filmmaker Max Landis, is a clever response to the famous First Kiss video that went viral three months ago and has been making all of us go awwww up until now. Landis’ video features 40 randomly paired people in a fairly uncomfortable situation – the goal for them was to slap each other in the face. Even if it’s the first time they had met.

According to the author, none of the participants were pressured to do so and all of them were “hit as hard as THEY asked to be hit”. The beauty of this project lies in the contrast between a somewhat violent action of hitting other person and the intimate feeling the participants develop towards each other.

Though Landis really was aiming to mock the famous First Kiss video (which is obvious from the black and white color palette and similar upbeat music), he did go beyond just that. His explanation video called Point Of Impact explains the reasons for him to make “The Slap” in the first place.

“What is violence? It’s really just a label, isn’t it, if you let your mind go to a dark place. I decided to define violence as “non-consensual physical interference;” <…> What is trust? Do you trust someone not to hurt you? Are you even thinking about it? Do you care if they hurt you if you trust them? <…> The theory was: A slap, robbed of its violating context, is more intimate than a kiss. My theory, as it turned out, was right.”

Btw, did you notice the cherry on top? At 1:48, there’s Haley Joel Osment (yup, the kid from The Sixth Sense) being slapped straight into his lush beard.

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The Awkward Beauty Of Watching Complete Strangers Kiss For The First Time

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When director Tatia Pilieva instructed couples to kiss, she did so with a twist. The two kissers are complete strangers, and don’t even know each other’s names. In this intriguing short film, aptly titled, First Kiss, we watch each of these people meet, realize they must smooch, and proceed to do so. Not surprisingly, it’s a little awkward for most of them, but when it happens, the moment is endearing and beautiful.

As you watch this three and a half minute video, there’s varied responses to what Pilieva asks. Some people try and make a joke out of it while others look nervous. One person introduces themselves. Finally, they all go for it, and the kisses range from a full-on make out to a shorter, more diplomatic kiss. It’s interesting to see how quickly people become comfortable with each other and are able to let go of their inhibitions to embrace the moment.

Aside from the charming concept, you might have noticed that everyone is nicely dressed and is conventionally good looking. As Jezebel and other media outlets have pointed out, this video is actually and ad for the clothing line, Wren. While it might be an inconvenient truth that no doubt puts a damper on the spontaneity of the video, it doesn’t totally detract from the pleasure we get from watching it.

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