Woman’s Face Photoshopped In 27 Countries To Compare Beauty Standards In Different Parts Of The World

Left: Original portait; Right: Morocco

Left: Original portait; Right: Morocco

Argentina

Argentina

Serbia

Serbia

U.S.A.

U.S.A.

We’ve all seen the “Before and After Photoshop” versions of photographs, displaying the ways in which various media distort our perception of ideal beauty. But what would these images look like in other countries? With her series Before & After, Esther Honig, a radio journalist based out of Kansas City, asked just that. With the help of Fiverr, a website for freelancers, she got in touch with artists from forty different countries; emailing each a self-portrait, she wrote, “Hi, my name is Esther Honig. Make me look beautiful.” When they did not understand the assignment, she simply told them to make her look like the most popular fashion models.

When artists from twenty-seven countries replied, she was astonished with the results. Some edits were so dramatic that she yelped aloud; others, like the image from Morocco, in which she was given a hijab, stole her breath. Some cultures favor a bare face where others apply makeup. Perhaps the most shocking aspect of the work is the overwhelming presence of Western feminine ideals: pale white skin, pink cheeks, a dainty nose, and wide eyes contoured with trimmed brows.

In the end, the series expresses the extend to which often oppressive beauty ideals are meaningless; where a woman is declared beautiful in one culture, she might be plain in another. Yet for all women, regardless of ethnicity and background, the pressure to be beautiful remains, propagated by the whims of the contemporary media. Writes Honig, “Photoshop allows us to achieve our unobtainable standards of beauty, but when we compare those standards on a global scale, achieving the ideal remains all the more illusive.” (via Buzzfeed)
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Miguel Chevalier’s Interactive Magic Carpets

Miguel Chevalier Miguel Chevalier Miguel Chevalier Miguel Chevalier

You may remember when we first featured French artist Miguel Chevalier’s work back in September for his Paris construction tunnel light installation and musical collaboration with Michel Redolfi. Revisiting traditions of Islamic art, namely mosaics and carpets, Chevalier and Redolfi have joined forces again to create a similarly interactive digital/sound project earlier this month at the Sacré Coeur church in Casablanca, Morocco. From April 3-6, “Magic Carpets” transformed the church’s floor into an interactive user interface featuring graphics evolving along with the movements of visitors. The digital light display features generative graphics that multiply, divide, grow, and transform, reminiscent of cellular and organic systems. Visitors’ shadows become a part of the light and graphics display, allowing users to become a part of the installation. The effect of combining organic and digital technologies renders the installation almost psychedelic, enhanced by the accompanying ambient music by Redolfi. To view the installation in action, be sure to check out Claude Mossessian’s video. (via design boom and inhale mag)

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