In a surreal and slightly disturbing series titled Running Gag by the Hamburg-based studio POP. Postproduction, they imagine what it would be like if shoes teeth to accompany their tongues. POP specializes in photo-retouching, and manipulated the images has the loafers, boat shoes, and Converse sneakers laughing and grinning. Some have a gap tooth, others a gold grill, while some have hardly any teeth at all.
There is some correspondence with the teeth and the shoe. For instance, the pink canvas shoe with decorative laces has a mouth full of braces, so we’d imagine they are a teenage girl. The gold-studded loafer is an “alternative style” to the preppy shoe, so its gold lip ring feels appropriate.
Despite being slickly-produced and brightly-colored series, the Running Gag is subtle, and it’s only after more than a seconds glance that you realize there are teeth in these shoes. It’s POP’s Photoshopping skills that add to the believability of these characters, and they look liked they’d be right in place in a horror film. (Via Design Taxi)