Ryan Trecartin for W magazine


Ryan Trecartin has done it again in his spread for W magazine (released last month), responding with the complete mastery over emblems of consumer culture and social networking. The traditional fashion spread has become unrecognizable in its form yet perfectly familiar in its content and heavy use of symbols and signs. For the online conception fashion magazine DIS, titled Web 1.0, the artist has made his creative and production process visible: a shot list with a myriad of influences described and called out to the last detail. The dizzying list definitely qualifies as an art piece.