Adidas is once again pushing exploring the edge where street culture meets commerce and produces something original.
In this video The multi-talented DJ A-Trak takes these “found sounds” and transforms them into something multi-layered, new and exciting. So Me’s visuals capture the spirit of urban youth and takes you back to the days where you had nothing better to do than to hang out on the block.
A-Trak harvests the sounds French filmmaker So Me’s urban scenes- girls laughing, tires screeching, dogs barking and re-imagines them as a house party anthem and when married back to the remix of So Me’s visuals creates something wholly original.
This post is sponsored by Adidas