Dutch designer Yoni Lefevre’s series Grey Power has the simple aim of honoring our old and wise grandparents in a quirky, fun, and imaginative way. Using children drawings of their grandparents Lefevre transforms the hilariously bizarre drawings into charming and playful photographs that depicts grandparents as active and fun heros.
About the project Lefevre states:
“We are living in a rapidly ageing society. A majority regards this as a negative development. Older people are perceived as standing on the sideline, having lost their independence. But I see the great value this generation can offer. For ‘Grey Power’ I used drawings made by children of their grandparents, to create an image boost for this generation. Children do not regard their grandparents as grey and withered, but as active human beings who add color to their lives. Their fresh perspective can contribute towards a more nuanced and positive view on the composition of our society.”
We at Beautiful/Decay abosolutely love this project as it is proof that sometimes a simple concept can pack a powerful (and hilarious) punch. (via designboom)