Alex Chinneck is a London-based artist and designer, recently responsible for an installation that cleverly combines both disciplines. In Margate, a tiny town in Kent, England, a dilapidated home in the Cliftoncille district which had laid in ruins for months has been transformed. By remodeling the brick exterior and exposing the building’s top floor, Chinneck has altered the facade of the building to look as though it has become a single sheet and slid from the rest of the house.
Playfully titled From the knees of my nose to the belly of my toe, Chinneck extends his experimentation for surreal constructions and alterations of ordinary buildings (past projects include 312 identically smashed windows near the Olympic Stadium, and a melting brick wall). In an interview with Dezeen, Chinneck stated “I just feel this incredible desire to create spectacles, I wanted to create something that used the simple pleasures of humour, illusion and theatre to create an artwork that can be understood and enjoyed by any onlooker.“
Chinneck goes on to state some intentions of the piece, though admits they mostly have come after the piece’s construction. ”It has social issues, it struggles with high levels of crime and the grand architecture has fallen into a fairly fatigued state,” says Chinneck, “I increasingly like that idea of exposing the truth and the notion of superficiality,” he explained. “I didn’t go into the project with that idea, but as it evolved I started to like that.”
From the knees of my nose to the belly of my toe can be seen at 1 Godwin Road, Cliftonville, Margate UK, until October 2014, when it will again be turned into residential housing.