Designer Inka Mathew has created an ongoing project of matching tiny objects to Pantone colors, then photographing her matches with the color chips used as backgrounds to the found object. Dubbed “Tiny PMS (Pantone Matching System) Match,” Mathew finds the corresponding Pantone color for things like small toys, flowers, candy, and cereal before posting the results to the project’s Instagram and Tumblr feeds. Describing the idea for the project, Mathew says, “One morning, when I was looking around to see the plants in my front yard, my attention was captured by these intense bright blue little flowers called Veronica Georgia Blue. A question popped in my head, ‘I wonder what PMS color is that?’ The design-geek in me urged me to pick a bloom and try to find a matching Pantone color for it. It was PMS 2726.” After posting her initial photograph to her personal and work Instagram account, her followers requested more Pantone pairings, and since then, Mathew has been keeping her eyes open for curious or sentimental objects to match.
Brazilian artist Angelica Dass has an ambitious project, titled Humanæ, that attempts to collect all possible human skin tones using one of the main systems of color classification, Pantone®. The background of the portraits are all dyed with the Pantone® color that matches the same color as an extracted sample of the subject’s photographed skin tone. Dass’ ultimate goal is to provoke the viewer and use the internet as a discussion platform on ethnic identity by creating images that connect us independent from factors such as nationality, origin, economic status, age, or aesthetic standards. Dass lives and works in Madrid.
Designer David Schwen presents some interesting ‘Pantone’ pairings here. Rather than pairing complimentary colors, Schwen combines inseparable snacks. Designers constantly coordinate toward aesthetic perfection. These ‘swatches’ coordinate a much more common but no less perfect pairing. That said, our pursuits may be mundane, but still, we have a bit of designer in each of us.
Pantone colors seem to be all the rage these days with licensing deals being made for everything from messenger bags to stationary. However this collection of images designed by French food designer Emilie de Griottes takes the cake (or tart!). Commissioned by culinary magazine Fricote, Griottes created tasty tarts based around the gorgeous colors that creatives depend on to make all sorts of design magic happen. We’re hoping that with the popularity of this photo spread we’ll soon be able to order a Pantone 7507C tart with extra banana from your favorite dessert spot. (via junk culture)
No this image was not computer generated. The rainbow was manually made with 5,000 Pantone color chips glued onto wood boards. The project focused on promoting Pantone color guide books to art college students and faculty, and to convince them that Pantone has the most color selection for their printing guidance. To grab their attention, they re-created a rainbow (8 meter in length and height of 4.5 meters) consisting of Pantone color chips in the middle of college’s park. Pretty rad.